 After nabbing four of the eight awards handed out at last year's Fashion 2.0 Awards, apparel brand DKNY was once again recognized for its use of digital media, taking home awards for Best Twitter and Best Blog by a Fashion Brand. The honors are well deserved. DKNY's Twitter account and Tumblr blog, both of which are run by Donna Karan International SVP of Global Communciations Aliza Licht, are entertaining, informative and exceptionally on-brand. The Twitter account features, among other things, live blogs of CW show Gossip Girl each week, and frequently engages in conversations with followers of all stripes. Meanwhile, the brand's Tumblr has become a go-to resource for humor-laced PR advice.
After nabbing four of the eight awards handed out at last year's Fashion 2.0 Awards, apparel brand DKNY was once again recognized for its use of digital media, taking home awards for Best Twitter and Best Blog by a Fashion Brand. The honors are well deserved. DKNY's Twitter account and Tumblr blog, both of which are run by Donna Karan International SVP of Global Communciations Aliza Licht, are entertaining, informative and exceptionally on-brand. The Twitter account features, among other things, live blogs of CW show Gossip Girl each week, and frequently engages in conversations with followers of all stripes. Meanwhile, the brand's Tumblr has become a go-to resource for humor-laced PR advice.
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                  Winners were determined entirely by popular vote, following an open nomination round. One award -- the Fashion 2.0 Visionary Award -- was presented for the first time to Gilt Groupe cofounders Alexis Maybank and Alexandra Wilkis Wilson, and was exempt from the voting process.
                  The awards, handed out for the third time at the SVA Theatre in New York City Wednesday evening, are designed to recognize innovation in an industry that, before the latter half of 2010, was sincerely behind other industries in its adaptation of digital media. 
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                  A full list of nominees and winners (in bold) are displayed below.
                 
Best Twitter
 
 @BetseyJohnson
 @DVF
@DKNY @OscarPRGirl
 @RachelZoe                 
Best Facebook
 
Bergdorf Goodman Burberry
 Dior
 Gucci
 Oscar de la Renta                 
Best Blog by a Fashion Brand
 
 Alice & Olivia
DKNY PR Girl Kate Spade
 Rebecca Minkoff/ Minkette
 Tory Burch/Torypedia                 
Best Website
 
 Burberry
 Coach
 Elie Tahari
 J Brand
Marc Jacobs                 
Best Mobile App
 
 DVF
 GAP Style Mixer
 Ralph Lauren Collection
Tiffany & Co. Engagement Ring Finder Victoria?s Secret for iPad                 
Best Online Video
 
 Bergdorf Goodman ?Unleashed?
 Lanvin Fall Winter 2011-2012 Ad Campaign
 Norma Kamali 3D Spring 2012 Collection
Prada Spring/Summer 2011 Video Campaign Rachel Roy Holiday Kindness Series                 
Next Big Thing in Tech
 
Instagram Pinterest
 Pose
 Snapette
 Stylitics                 
Top Innovator
 
 Burberry
 Coach
 DKNY
Kate Spade Oscar de la Renta                 
 Graphic courtesy DKNY
                  This story originally published on Mashable here. 
Source: http://us.rd.yahoo.com/dailynews/rss/internet/*http%3A//news.yahoo.com/s/mashable/20120208/tc_mashable/dkny_takes_top_honors_at_fashion_20_awards
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